5 ways to get rid of running out of ideas

I get stuck thinking, “What should I post next?” If you continue to operate X, you will almost always hit this wall.

Running out of ideas is not a problem of talent who can't come up with ideas, but a problem of structure that lacks structure. In this article, we will sort out the causes and explain five ways to resolve the issue.

Why do stories run out?

There is one root cause for the lack of content.

**I try to think from scratch every time. **

Thinking from scratch every time you post increases your thinking costs. Eventually, I'll get tired of posting and will stop updating.

The solution is to first create a system that does not require thinking from scratch.

Method 1: Create a story around the post that has grown

Start with posts that have received good responses on your own account.

1. Select one post with high likes, RTs, and impressions.
2. Deconstruct “why this post received reactions”
3. Write down 3 to 5 different angles/cuts of the same theme.

Once you get a response to a theme, it is proof that it sticks with your readers. It is more efficient to continue digging from the same vein than to search from scratch.

Method 2: Collect readers' "problems"

I choose topics based on what my readers are having trouble with, rather than what I want to say.

Examples of collection locations:

• Reply/DM to yourself
• Questions that came up during business negotiations/hearings
• Comment section for industry X accounts
• Search suggestions (suggestions that appear when you type in the search window of X)

Just by doing this collection work for just 15 minutes once a week, you can accumulate a stock of material.

Method 3: Deploy one theme to multiple formats

One topic can become multiple posts if you change the format.

If you expand it into three formats, one topic will become three posts. If you have 10 themes, you can theoretically stock 30 books.

Method 4: Reuse past posts regularly

Posts that get a good response can be reused over time.

• 7 days later: Rephrase and repost
• After 30 days: Change the format (bullet points → steps)
• After 90 days: Updated with new cases and numbers

If you have more followers, there are more people who haven't seen your past posts, so Reuse is not "cutting corners" but rational operation.

Method 5: Stock up on the next topic at the same time as posting

Use the "time to see reactions" after posting to gather new material.

procedure:

1. Publish your post
2. Check the reaction (after 30 minutes)
3. Take note of the elements that responded well
4. Use that note as a hook for your next post

Data accumulates each time you post, so the more you continue, the harder it will be to run out of ideas.

summary

Running out of material can be resolved through a mechanism.

1. Dig from around the extended post
2. Collect readers' problems
3. Develop one theme into multiple formats
4. Reuse past reactions
5. Stock up on the next topic every time you post

Once you have a system for turning these five points, you will no longer be stuck thinking, "What should I write next?" Start by trying one of this week's posts.